Drive Fixed Operations Growth With Google Business Profiles

Track: Marketing

Saturday, January 28, 9:00 - 10:00 AM

Room: C155

Presenters: George Nenni

 

Also presented on:

Thursday, January 26 4:00 - 5:00 PM

Get help with one of the most underutilized channels of digital marketing, Google Business Profiles. Local search engine optimization (SEO) is all about optimizing multiple Google Business Profiles for sales, service, parts and body shop. See how to measure your local rankings on mobile and desktop devices, and determine where they rank overall. Learn how to optimize listings and influence key ranking factors in Google's algorithm, and how to measure performance and track results.

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George Nenni
Presenter

George Nenni

Generations Digital

Founder

George Nenni is the founder of Generations Digital, a technology marketing analytics firm that empowers car dealers to eliminate advertising waste and maximize their marketing dollars. He is the author of A Car Dealer's Guide to Google Analytics 4, A Car Dealers' Guide to Digital Marketing, and A Car Dealer's Guide to Google Business Profile. George is also the creator of the popular SEO Chrome Extension, GMBspy, with over 19,000 weekly users worldwide. For three decades Nenni has been a leading educator on emerging technology in retail automotive.