Evolving Your Service BDC for 2023 and Beyond

Track: Fixed Operations

Thursday, January 26, 2:30 - 3:30 PM

Room: D174

Presenters: Tiffany Peeler, Alexandra Issacharoff

2022 proved to be a huge year for dealers adopting a wide array of automated tools like chatbots and digital voice assistants to handle routine tasks, answer the phones, and even book service appointments without human assistance. This brings new opportunities for service BDCs to evolve beyond the switchboard mode, and transform into a BDC that proactively develops business, generates revenue, and improves CSI. Join this interactive workshop to discover just how far your BDC can grow with new skillsets in service recovery, upselling competence, overcoming objections, and learning how to fill capacity gaps to drive fixed ops profitability.

Presenter

Tiffany Peeler

Proactive Dealer Solutions

Vice President of Sales & Operations

Tiffany Peeler is the vice president of sales and operations for Proactive Dealer Solutions. Joining the Proactive team nearly a decade ago, she quickly became recognized for driving growth and retention with her expertise in developing and delivering effective coaching solutions. She leads the sales and fulfillment teams with a laserlike focus on delivering industry-leading solutions to improve the customer experience and dealership profitability for 1,200 North American dealerships. Peeler was invited to speak at Nissan's 2022 Dealer Digital Summits for the mid-Atlantic and southeast regions. She also spoke at the 2018 Women in Automotive Conference.

Presenter

Alexandra Issacharoff

McKenna Cars

Director of BDC Operations

Alexandra Issacharoff has worked in the automotive industry for almost a decade, gaining experience in sales, marketing and management. As a seasoned director of business development, she is passionate about advancing industry standards. She has worked with many manufacturers ranging from mainstream to ultra-highline and is dedicated to pushing customer-brand relationships forward using cutting-edge technology and excellent customer service.