Getting Into the Business of Electricity

Track: Business Essentials & Innovations

Thursday, January 26, 2:30 - 3:30 PM

Room: D167

Presenters: Ryan Ferrero

 

Also presented on:

Saturday, January 28 9:00 - 10:00 AM

Your OEM is shipping EVs to your lot, for your customers. Dealerships can now make, store and sell electricity on-site. Use it for HVAC, lights and EV charging; store electricity in batteries; and sell electricity. Learn how to leverage electricity for your facility and your customers, what it means for your utility bills, and how to essentially operate your own utility company.

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Ryan Ferrero
Presenter

Ryan Ferrero

Freedom Power

National Director/Auto Industry Electrification

Ryan Ferrero is a longtime domestic/import dealer principal and founder of a large dealership electrification program. He has earned awards, such as the top-volume Chrysler-Jeep-Dodge dealer in Colorado, People magazine's Top 5 U.S. Dealers for Customer Satisfaction, an Award of Merit from Engineering News and was named as one of the Top 20 Springwise Business Ideas. Ferrero is a seasoned business strategist and speaker who has addressed the U.S. Senate, CNN, Fox, NBC and Fast Company.