Direct to Consumer Sales

Direct to Consumer Sales

New cars and trucks are sold through franchised dealers because the business model benefits consumers, local communities and manufacturers.

Motor vehicles are highly regulated products that require licensing, insurance and financing. These vehicles also must meet numerous environmental and safety standards. 

All 50 state legislatures have enacted laws governing the sale and servicing of cars and trucks, which is usually done by franchised new-car and -truck dealerships. These franchise laws not only protect consumers, but also govern the relationship between dealerships and manufacturers.

Simply put, the current franchised new-car and new-truck dealer model has benefited consumers, manufacturers and local communities for nearly a century. It is supported by both dealers and factories as the best and most efficient way to buy, sell, service and finance cars and trucks.

 

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