TYSONS, Va. (Jan. 21, 2021)—Scott Lambert, president of the Minnesota Automobile Dealers Association (MADA), has been elected 2021 chairman of the Automotive Trade Association Executives (ATAE).

“I am honored to serve as the 2021 ATAE chairman,” said Lambert. “Operating a dealership in today’s ever-changing business environment has been complicated by the coronavirus pandemic, and I look forward to working alongside the more than 100 state and metro franchised new-car dealer associations across the U.S. and Canada to support the legislative, regulatory and business needs of dealers at the state and local levels.”

The election took place at the ATAE annual winter meeting, held virtually on Jan. 21.

Lambert is a St. Paul native; he attended St. Thomas Academy and earned his Bachelor of Arts at Marquette University in Milwaukee, Wisconsin, in 1982. Upon graduation, Lambert worked for U.S. Rep. Bill Frenzel of Minnesota’s Third Congressional District. He has been with the Minnesota Automobile Dealers Association for more than 30 years – supporting Minnesota’s more than 375 dealers. In 2000, he was named the association’s President; starting in 2010, he took on the dual role of running MADA and the Greater Metropolitan Automobile Dealers Association of Minnesota, which produces the Twin Cities Auto Show.

Members of ATAE, which represents more than 100 state and metro new car and commercial truck dealer associations in the U.S. and Canada, work together on legislative and regulatory challenges facing dealers and support their respective members with educational and training programs, auto shows, conferences and other business services.