The American Truck Dealers (ATD) elected Kevin Holmes as its 2025 vice chairman. Holmes, president and CEO of Advantage Truck Group in Shrewsbury, Mass., will succeed Scott Pearson as ATD Chairman in 2026 for a two-year term.
“It is my honor to be working lock step with our Chairman Scott Pearson as we navigate the ever-changing dealer business environment,” Holmes said.
Holmes currently serves at the ATD line representative for Freightliner. He also serves on the board of the Trucking Association of Massachusetts (TAM) and is a member of the Freightliner dealer council.
“I look forward to further strengthening our OEM relationships, continuing to grow our NextGen membership and advocating and educating with our governing agencies,” Holmes said.
Holmes founded Advantage Truck Group in 1984 by investing his life’s savings. Advantage Truck Group is now New England’s biggest Daimler Trucks North America dealer, selling Freightliner, Western Star and Isuzu trucks. The company has eight locations across Massachusetts, New Hampshire and Vermont. Holmes’ dedication to community service is reflected through Haulin’ 4 Hunger, a charitable initiative he started in 2012 together with his employees that helps provide thousands of meals each year to people facing hunger and food insecurity.
The election took place at ATD’s board meeting on October 23, 2024. Holmes’ term will begin at ATD Show 2025 in New Orleans in January.
